b. alsohns jewelers at The Gardens on El Paseo is a full-service jewelry store serving the Coachella Valley for over 30 years. We offer unique pieces from a variety of world renowned designers, the largest collection of pearls in The Coachella Valley, an exquisite array of colored stones and diamonds, fabulous estate pieces, engagement, wedding, and anniversary rings, an extensive men's collection, gorgeous gold and sterling silver pieces, and of course, a stunning selection of premium Swiss watches.

If you're looking for exclusive one-of-a-kind pieces sure to please the most discriminating tastes, b. alsohns is your place to shop. Discover the perfect combination of an exciting selection of quality and distinctive pieces, competitive prices, personal service, and on-site custom and repair work by our Master Jeweler.

At b. alsohns, our goal is to treat each and every customer with the care and respect you deserve. We take the time to educate you about the jewelry you're interested in, so you'll know exactly what you're buying. We invite you to stop by and say hi to owners Ron and Debbie, our friendly and knowledgeable staff, and let us help you find that perfect stand-out piece. If you don't see what you want in our store, we'll help you find it or make it for you. We're not satisfied until you're 100% happy with your purchase.

World Class Design

The Finest Custom Jewelry

Exclusive designers only at b. alsohns jewelers in the Gardens on El Paseo, Palm Desert and the Coachella Valley

Asch / Grossbardt


Fine inlaid jewelry set in 14K gold and silver, reminiscent of stained glass windows of famous European cathedrals.

Silver: $200 - $1,000
Gold: $1,800 - $12,000



European styling with contemporary lines in sterling silver with rhodium plating, accented with diamonds, white sapphires, and gold.

$125 - $1,000

Rina Limor


New York designer providing a colorful collection of natural stones in an array of dazzling designs.

$170 - $1,000



Italian crafted fine enamel jewelry in 18K gold or fine sterling silver.

$400 - $12,500

Thistle & Bee


High quality, luxury sterling silver with natural stones and original design.

$125 - $1,000

Barbara Westwood


High-end statement pieces marked by the designer's distinctive use of natural stones, shape, color, and artistic design.

$5,500 - $18,500

Charles Garnier


Beautiful and dramatic designs at affordable prices in 18K yellow, white, and rose gold finishes over silver.

$150 - $600

Nava Dee


Amazing colors like Tanzanite and Sapphire uniquely designed for fashion forward.

$1800 and Up



Sheer elegance of top quality gemstones from around the world matching today's lifestyles.

$4,500 - $12,500


bellarri canvas circleoflove home product

Bellarri... a true leader in high-fashion color gemstone jewelery.

$1,500 plus

Belle √Čtoile


A delightful collection of Italian Enamel, Italian Resin, Seashell Pearl, Italian Rubber and Colored Stone pieces all on a base of .925 sterling silver.

$150 - $1,050

Doves by Doron Palomar


Doves by Doron Palomar combines 18 karat gold, diamonds, and precious gemstones creating unique treasures.

$1200 - $6500



Novell Design Studio has a beatuful collection of bridal jewelry in platinum, 18k and 14k gold.

$500 - $7500